Why Hire Bar IQ?

The Hospitality Industry has been rocked by the global pandemic, forcing a dramatic shift in its long-standing business model. More than ever, we need to implement a smarter, more efficient way of doing business. With a keen eye towards innovation, excellence, unforgettable guest experience and economic savvy, Bar IQ will thoughtfully guide your program through these changing times — and ensure that you are poised to confidently meet the robust demand that is upon us.

Bar IQ is a full service beverage and hospitality consultancy. We develop beverage programs that are thoughtfully curated, backed-up with staff training modules and designed to cut overall costs and maximize profitability. 

We have well-over a decade of success developing, implementing, and operating a wide range of beverage concepts, and notably specializing in michelin-rated programs. We empower our clients to significantly cut costs and maximize their full earnings potential:

• All lists are designed to entice and at the same time meet profitability metrics. 

• We leverage long-standing relationships with beverage distributors and owners

• Design more functional spaces

• Find the optimal balance of innovation and efficiency

• Train bartenders to meet a standard of excellence and be more efficient

• Advise anyone who pours wine on proper pour levels

• Evaluate costs and optimize the cost model ensuring profitability 

• Oversee monthly inventory and tighten-up P&L to achieve targeted margins

What We Are Great At:

COCKTAIL LIST DEVELOPMENT

Bar IQ is not only a leader in innovation; we have helped set the standards for classic-style cocktails, which are a product of intense historical research and creative output while using the best spirits, produce, and techniques. We’ll design a menu that’s tailored specifically for your bar and brand.

SPIRIT & WINE SELECTION

Interpreting the vast amount of spirit options into a meaningful, profitable program is balancing the quality of a product in relation to its cost. Bar IQ is in constant communication with wine, spirit, and beer brands, aware of new products as they become available. We create a spirit list beyond customers’ expectations without breaking the bank.

Bar IQ puts great care and thought into the creation of a new beverage program. Every project is customized and designed to meet each client’s specific needs. We use a proven formula for success, which draws from decades of combined experience in creating, running and evolving Michelin-rated bars and restaurant’s beverage programs. We collaborate with our clients to ensure that the highest industry standards are met.  

• Creation of signature cocktail menu & naming

• Customized bitters, syrups, ice, etc.

• Standardized classic cocktail recipes with preparation instructions

• Ergonomic bar design for increased efficiency

• Purchase recommendations for spirits and WBG

• Selection of all barware and glassware

• Ensure that bar standards meet the Department of Health guidelines

We approach the development of the wine program with pride and passion. We understand that wine drinker's palates are evolving and are in constant need of adventure and stimulation. A well thought out wine program is necessary to retain the interest of discerning guests and to further bolster the overall bar experience, while at the same time, significantly enhancing profitability. Once we get an understanding of our client’s scope and budget we can provide a full wine list that is tailored to the particular specifications.

• Create a proper wine program including WBG

• Suggest wine and food pairing to boost wine sales

• Court of Master Sommeliers wine service standards

Behind every successful beverage program is a focused business model, which ensures robust profitability.

• Evaluate costs and optimize the cost model ensuring profitability

• Oversee monthly inventory and tighten-up P&L to achieve targeted margins 

• Leverage relationships with beverage distributors and owners

• Design more functional spaces

• Find the optimal balance of innovation and efficiency

• Train bartenders to on be more efficient and waste less

• Advise anyone who pours wine on proper pour levels 

With a successful wine, spirits and cocktail program established, it’s essential to have the right staff in place and to ensure that they can give life to the concept we create. We provide staff members with all the tools and training they need to do this.

• Streamline the interview process for new hires

• Train staff on how to execute the signature cocktails

• Train staff on the production of Infusions, Batching, Syrups, etc.

• Educate staff on all major spirit categories

• Classic cocktails – recipes and preparation

• Bar tools and their use

• Wine seminar on regions, grape varietals, tastings etc.

• Philosophy of wine and food pairing

• Proper wine service standards

We’ll help you create the bar or wine cellar of your dreams inside your own home. Whether you’re looking to incorporate fine and rare bottles or create the perfect home bar for entertaining your guests. We’ll build it all out and then provide education on wine and spirit categories, how to taste and evaluate, serve, and create delicious and balanced cocktails.

• Evaluate clients home bar and wine cellar goals and facilitate the creation of that vision

• Work within budget to achieve the vision

• Procurement of fine and rare bottles

• Educate client on wine and spirits and how to taste and evaluate them

• Educate client on proper opening, pouring, and decanting of wine

• Educate client on bar tools, techniques, and making a balanced cocktail

• Provide client with a standardized list of classic cocktails

Now that we have all the major components in place, we will need to make the bar experience visually appealing. Our award-winning art director will work with you personally to create a visual identity that authentically expresses the nature of your business and speaks directly to your guests. With the visual language in place, we will initiate a targeted marketing and PR outreach programs intended to publicize the new beverage program designed to attract the target clientele. 

• Branding (logo design and language)

• Photography

• Graphic design (menus, collateral etc...)

• Website design

• Marketing campaign

• PR outreach strategy

• Social Media